Overview
We design and build B2C applications that earn the second visit. The first job is to make signup and the core flow feel obvious; the second is to make every screen fast enough that nobody questions it. Native iOS, Android, and progressive web apps all sit on the same well-instrumented backend so analytics actually agree across platforms.
What this includes
- Native iOS (Swift) and Android (Kotlin) plus cross-platform options when reuse pays off
- Push, in-app messaging, and lifecycle automations wired in from day one
- Payment gateways, subscriptions, and store compliance handled end-to-end
- Performance budgets enforced in CI — slow screens never ship
- Analytics, A/B testing, and crash reporting consolidated in one dashboard
Who this is for
Direct-to-consumer brands, marketplaces, and content businesses that depend on retention metrics rather than one-off downloads.
Frequently asked questions
How long does it take to ship a first version?
Most B2C launches we have run hit a useful, releasable first version in three to four months. The exact timeline depends on how much native platform behavior is required, whether the backend already exists, and how many integrations (payments, identity, content) ship in the first cut. We always agree on a fixed first-release scope so the launch date is real.
Native iOS and Android, or cross-platform?
We pick per project. If most of the value is in shared business logic and the platform behavior is conventional, Kotlin Multiplatform or Flutter often wins. If the value lives in platform-specific surfaces like HealthKit, ARKit, widgets, or background tasks, we build native. We never lock the choice in before we have seen what the app actually has to do.
Who owns the code and the App Store accounts?
You do. Code is in your Git org or a shared private repo from day one. App Store and Play Console accounts are yours, in your company name. We are listed as developers, not owners. This makes handoff to your in-house team straightforward whenever you are ready.
Can you handle launch and post-launch performance work?
Yes. We instrument analytics, crash reporting, and performance budgets from the start. After launch we run a stabilization period focused on real-user data: retention drop-off, slow screens, crash clusters. Most apps need a deliberate second sprint of polish to actually move the retention curve.
What does support look like after the first release?
We offer either an ongoing maintenance contract or a clean handover to an in-house team. The maintenance option covers platform-OS updates, store compliance, security patches, and a small monthly budget for iterative improvements. The handover option includes documentation, code walkthroughs, and a defined period of paid availability for questions.
Further reading
Have a related project in mind?
Bring us the rough sketch on a napkin or the half-finished spec — we will tell you what is realistic, what is risky, and what we would build first.